What it is
- A historical net sales average for a defined group of U.S. franchised stores
- Drawn from fiscal year 2025
- A starting point for your own questions and research
Item 19 financial performance
How much can I make?
Start with historical sales, not an earnings promise. Explore the FY2025 net sales statement for the top half of Russo's U.S. franchised stores, then review the full Item 19.
Top 50% of U.S. franchised stores, FY2025$1,164,000*average net sales
Historical sales, not profit or owner income.
67%
67% of stores in the stated top-half group met or exceeded this average.
*Based on Item 19 of the Russo's Franchise Disclosure Document, fiscal year 2025. The top 50% of U.S. franchised stores averaged $1,164,000 in net sales; 67% of franchised stores in this category met or exceeded this average. Some outlets have sold this amount. There is no assurance you will sell as much. Individual results may vary. See the FDD for complete details.
Read it correctly
Pizza franchise profitability: what sales do and do not tell you
What it is not
- Not profit, cash flow or owner income
- Not a forecast of your sales or return on investment
- Not a guarantee that a new restaurant will reach this level
Why results differ
What moves a restaurant's results
Sales are only the top line. What you keep depends on your market and how you run the restaurant.
Site and market
Traffic, visibility, demographics, competition and local demand.
Occupancy
Rent and buildout costs for your specific lease.
Operations
Management, staffing, labor, food cost and guest service.
Capital structure
Debt service, taxes, insurance and working capital.
Due diligence
How to evaluate Item 19 yourself
Read the full Item 19
Review the reporting period, which stores are included, and how net sales is defined.
Read Items 5, 6 and 7
Understand the franchise fee, ongoing fees such as the royalty, and the estimated initial investment.
Build your own model
Estimate rent, labor, food, delivery, marketing, debt service, taxes and insurance for your market.
Call current franchisees
The FDD lists current and former franchisees. Ask about sales, costs, hours and support.
Visit Discovery Day
See Houston operations and meet leadership before you decide.
Use independent advisors
Consult a franchise attorney, accountant and lender.
Item 19 questions
What Item 19 figure does Russo's publish?
The top 50% of U.S. franchised Russo's stores averaged $1,164,000 in net sales for fiscal year 2025, and 67% of franchised stores in this category met or exceeded that average.
Does $1,164,000 represent profit?
No. It is a historical net sales average for the stated group, not profit, owner income, cash flow or a forecast.
Are future sales guaranteed?
No. Individual results vary, and no sales, profit or return is guaranteed.
Can I see the full methodology?
Yes. Item 19 of the current FDD sets out the population, definitions, exclusions, period and methodology. Request the FDD from Franchise Development.
What will it cost me to get started?
The U.S. initial investment range is $439,350 to $1,490,000, including a $35,000 franchise fee. See the investment page and FDD Item 7.
