One restaurant
Propose a specific New Mexico trade area and explain who will lead day-to-day operations. Review the investment and training before making a site commitment.
State development · United States
Explore New Mexico through Albuquerque, Las Cruces, Santa Fe. Evaluate household density, daytime employment and family dining at the trade-area level before selecting a restaurant site.
Russo’s Franchise Disclosure Document is active in New Mexico. Qualified candidates can request the FDD and discuss territories now.
$1.369M average net sales for the top 25% of franchised stores, FY2025 Item 19. Historical sales, not profit or a forecast. Some outlets have sold these amounts; there is no assurance you will sell as much. See the current FDD.
Market and site availability are subject to review.

Start with your market
Share your preferred New Mexico trade area, ownership interest and capital range. Franchise Development can help you review the concept and the right next step.
Prefer to speak first?
(832) 849-0724anthony@nypizzeria.comBook a 15-minute franchise consultationItem 19 performance information
*Based on Item 19 of the Russo's Franchise Disclosure Document, fiscal year 2025. Some outlets have sold these amounts. There is no assurance you will sell as much. These are historical net sales figures, not profit, owner income, cash flow or forecasts. Individual results may vary. See the current FDD for complete details.
Read the complete Item 19 explanationBefore evaluating New Mexico, understand the Russo's restaurant concept, review investment requirements and explore training and support. Then use the local research below to prepare your market questions.
Your local market plan
Compare Albuquerque, Las Cruces, Santa Fe as distinct trade areas. Check nearby homes, jobs, schools and shops. Review parking, rent, staffing and delivery access for each proposed site.
The places below are research starting points, not approved sites, existing restaurant locations or available territories.
Albuquerque: Northeast Heights and the Paseo del Norte corridor offer neighborhood dining areas, while the University of New Mexico district calls for a separate campus and medical-workplace meal plan.
Las Cruces: Lohman Avenue provides a retail and family-dining search corridor, while New Mexico State University adds a campus market whose academic calendar needs separate testing.
Santa Fe: Cerrillos Road's retail areas and the Plaza district serve different local and visitor meal occasions; compare household repeat visits with the seasonality of downtown tourism.
The right ownership conversation
A New Mexico operator should bring local real estate and development experience, reliable restaurant systems, and knowledge of staffing, permits, sourcing, and weather operations. Explain who leads each city or store. Build quality oversight and a measured rollout plan before pursuing broader area development.
Propose a specific New Mexico trade area and explain who will lead day-to-day operations. Review the investment and training before making a site commitment.
Show how your management team, capital and opening schedule could support more than one restaurant. Each proposed location requires review.
Qualified groups can discuss developing a defined area in New Mexico. Territory boundaries, schedule, obligations and fees belong in approved agreements, not assumptions.

Chef-founded. More than pizza.
New York-style pizza brings people in. Pasta, Italian entrees, salads and desserts give guests more ways to order and return. Russo’s pairs a chef-created menu with dine-in, takeout, delivery and catering.
Your New Mexico forecast should test each channel separately, including labor, food costs, delivery fees and local competition. More channels do not guarantee more profit.
Explore the menu and ingredientsKnow the commitment
A New Mexico pizza franchise budget starts with the published U.S. range, then requires a site-specific estimate. The current Franchise Disclosure Document governs the investment table, fees, assumptions and obligations.
Do not treat historical Net Sales as profit or personal income. Review operating costs, working capital and the disclosure documents with your own advisers.
Review U.S. investment detailsTraining takes place in Houston, with opening support in-market and Sysco distribution statewide in New Mexico.
Review the current Franchise Disclosure Document for the scope of training, opening assistance and supplier obligations.
Review training and supportBefore you inquire
This page starts a franchise development conversation about New Mexico; it does not confirm an open territory. Russo's must review the proposed area, candidate and development plan before confirming availability.
The published U.S. investment range is $439,350 to $1,490,000, including the $35,000 franchise fee. Your New Mexico budget depends on the site and restaurant plan. Review the current FDD for the full investment table, assumptions, fees and obligations.
Yes. Qualified operators may discuss multi-unit ownership and area development agreements. Propose the cities or trade areas, management team, capital plan and development schedule. Any area, exclusivity, timing and commercial terms require approval and the applicable agreements.
Start with your contact details and preferred market. Include your ownership goals and capital range. Your experience, proposed trade areas, management plan and timeline help the team decide what to review with you next.
Compare the menu, investment, training, operating responsibilities and sales channels. For New Mexico, investigate the named research areas on this page and build a site-level plan for access, staffing, delivery economics and competition. Historical sales are not profit or a guarantee.
Compare the complete investment, your role as an operator, training, supplier obligations and the proposed territory. Ask how the menu and sales channels fit your specific trade area. Review disclosures and agreements before committing capital or signing a lease.
Your next research step
Use the New Mexico market examples on this page to prepare a neighborhood-level proposal. These questions help you identify what to verify before choosing a site.
For Albuquerque and Las Cruces, compare household dinners with university and medical-workplace meals. Build a school-break scenario and test practical pickup access before selecting a service mix.
Compare Cerrillos Road with the Plaza using separate resident and visitor assumptions. Identify the year-round customer research needed before relying on seasonal downtown activity in a restaurant forecast.
Read the Tempe and Mesa owner profiles to prepare questions about ownership and opening. These Arizona examples do not establish results or territory availability in this state.
Review investment requirements · Explore training and support
Bring your preferred neighborhood, operating experience and capital range to the franchise team. Ask about territory availability and the training commitment before negotiating a lease.
Discuss your market planCompare these local guides before proposing a trade area. Availability requires review by Franchise Development.