Expanding Internationally with
London Pizza Franchise Opportunities

London street scene with red double-decker buses, black cabs, Union Jack flags.

London Pizza Franchise Opportunities

Why Bring Russo’s Franchise to London?

Franchising Russo’s New York Pizzeria & Italian Kitchen in London offers entrepreneurs a strong opportunity to bring authentic New York–style pizza and classic Italian cuisine to one of the London's most diverse and competitive food markets. With a proven international franchise model, flexible restaurant formats ideal for London high streets, and a menu built for modern diners—including halal, vegan, and gluten-free options—Russo’s is a standout investment. Backed by full training, marketing support, and global brand recognition, Russo’s brings the true taste of Little Italy to London’s thriving dining scene. 

Chef-Inspired Global Franchise Opportunities

  • Over 20 million annual international visitors
  • High population density & diverse demographics
  • Thriving delivery market (Deliveroo, Uber Eats, Just Eat)
  • Strong interest in American comfort food concepts
  • Significant spending power across central & suburban districts
Person slicing a rectangular pizza topped with pepperoni and green sauce on a metal tray.

Where We Are Growing in UK

At Russo’s, we bring authentic New York–style pizza and Italian cuisine to London, England, adapting recipes and operations to local tastes and dietary needs. From halal-friendly options to fresh, chef-crafted favourites, every Russo’s delivers a true Italian experience. Backed by global franchise support, Russo’s gives London operators the tools to succeed in the England restaurant market.

London Map

Currently Seeking Pizza Franchise Opportunities And Area Developers In:

Chelsea / Kensington / Covent Garden / Notting Hill / Richmond / Battersea / Hampstead Central London / Soho / Covent Garden / Westminster  / Shoreditch / Canary Wharf / Camden Town / King’s Cross / Kensington / Chelsea / Richmond / Stratford / Wimbledon

New York-Style Inspired Neighborhood Vibes

Each Russo’s location is thoughtfully designed to reflect the character and culture of its community while staying true to our authentic New York and Italian roots. From the layout to the finishes, we blend local influence with modern comfort and timeless pizzeria charm.

Russo's New York Pizzeria storefront with brick and stone exterior, red signs, and a clear blue sky.
Interior of a restaurant with tables, chairs, booths, exposed brick walls, and ventilation ducts.
Exterior of a restaurant Russo's

Flexible International  Franchise Models

QSR Pizza-by-the-Slice Model (≈1,200 sq. ft.) - A fast-casual concept for high-traffic London locations, offering New York–style pizza slices, fresh salads, and artisan sandwiches. Designed for speed, low staffing, and grab-and-go appeal, ideal for transport hubs, office districts, and busy streets.

Upscale Casual Dining Model (1,700–3,500 sq. ft.) - A full-service New York–style pizzeria and Italian restaurant with handcrafted pizzas, fresh pasta, seafood, salads, and sandwiches. Perfect for vibrant London neighborhoods, this model delivers a premium dine-in experience for families and evening diners.

A bar with dark wood and a black countertop. Brown barstools line the front, with a pizza oven visible in the background.

Your London Franchise Journey with Russo’s Begins Here

1

Submit Application

All information submitted will be treated with the highest confidentiality and used solely to assess your preliminary qualifications for international franchise ownership.

2

Evaluation & Approval

A signed Non-Disclosure Agreement (NDA) is required before advancing in the process. Franchise approvals are based on several key factors that ensure a strong, long-term partnership and business success.

3

Sign Contract & Location Search

Once approved, we’ll officially welcome you into the Russo’s family! You’ll meet our leadership team, finalize franchise documents, and begin strategic discussions for selecting your international location.

4

Turn Key Build Out: Construction & Design

From site planning and design to restaurant buildout, hiring, and supply chain setup—we’ll support you every step of the way.

5

Training & Development

Our immersive training program consists of two phases, covering all front-of-house (FOH) and back-of-house (BOH) operations, systems, and service standards to ensure brand consistency in every market.

6

Pre-Opening & Opening

Our experienced international operations team will travel to your location and remain on-site to guide you through your grand opening.

7

On-Going Support

Post-launch, you’ll receive ongoing support in marketing, operations, and local outreach to drive continued growth and brand success in your region.

Russo’s International Franchise Investment Overview

Trusted Brand with international recognition and over 50 locations

Chef-Crafted Menu featuring pizza, pasta, vegan, halal, and gluten-free options

Flexible Franchise Models: QSR, full-service dining, food court kiosks, ghost kitchens

High AUV Potential and strong ROI in diverse markets

Modern, Scalable Restaurant Design by renowned architects

Exclusive Territories with room for multi-unit growth

Comprehensive Support for site selection, construction, staffing, and supply chain

Hands-On Training covering all aspects of FOH/BOH operations

Localized Marketing Plans with global brand alignment

Continuous Innovation to adapt to local tastes and market trends

Strong Franchise Culture rooted in partnership, transparency, and shared success

Liquid Capital Requirement

£850,000+

Initial Investment

£450,000+

Franchise Fee

£26,600

Net Worth

£1,000,000+

Pasta salad with penne, red and yellow peppers, mushrooms, and artichoke hearts in a white bowl.
Ravioli in mushroom sauce served in a rustic plate, garnished with herbs. A spoonful of sauce with mushrooms and pasta is in the foreground.
Pasta with pesto sauce, kale, and tomatoes in a blue bowl, with a bowl of pesto sauce and chopped greens nearby.
Sautéed chicken breasts in lemon butter sauce, garnished with parsley and lemon slices, on a light green plate.
Sliced pizza with shrimp and red peppers, next to a pizza cutter and dipping sauce.
Tortellini pasta with tomato sauce, olives, and parmesan in a blue bowl, on a wooden surface.

Taste Amoré!

At Russo’s New York Pizzeria & Italian Kitchen, we bring the authentic flavours of Little Italy and New York–style pizza to London, England. Our commitment to quality over convenience sets us apart—every dish is made with fresh, never frozen ingredients and traditional family recipes.


From our award-winning brick oven pizzas to handcrafted pasta and authentic Italian desserts, London diners can truly “Taste Amoré” at Russo’s—where culinary passion and uncompromising quality combine to create an unforgettable Italian dining experience.

Square-cut pepperoni pizza with basil on a dark surface. Slices of pizza are close together, with visible toppings.
Blueberry pizza with cheese, basil, and drizzle, sliced on parchment paper.
Vegetable pizza on a wooden board, sliced and topped with spinach, tomatoes, artichoke hearts, onions, and mushrooms.
Pizza topped with burrata, basil leaves, and balsamic glaze.

Franchisee Success Stories

Azim's Review
Man standing in a restaurant, gesturing. "First Russo's" sign behind him.
Sam's Review
Anthony

Because our company holds our family name and family recipes, we’re dedicated to continuing the family tradition. Each and every day, I’m honored to have this legacy passed on to us.

Anthony Russo, CEO and Founder Russo’s New York Pizzeria

Own a Pizza Franchise

Love pizza? Turn it into a business and bring Russo’s authentic New York-style pizza to your city — your made-from-scratch opportunity starts here!